River Island | The Eid Edit

The Eid Edit By Asha Mohamud

To celebrate the close of Ramadan and the festive days of Eid al-Fitr, we’ve teamed up with Asha Mohamud to create a special edit. Inspired by the vibrancy of the occasion, the unique selection features bright colours and playful details and prints.

Honouring her modest style, Asha opted for long flowing maxi dresses, structured smock tops and easy layering pieces. Working her own relaxed vibe into the looks, fancy dresses are pared back with trainers and classic blue jeans are a must.

With many calling last year’s event ‘CovEid’, 2021 is all about getting together with family and friends and the return of treasured traditions. The looks to go with these major moments are bold and beautiful and we want them all.

A woman wearing a floral maxi dress.

Asha says;

“My dress sense is influenced by my religion so I tried to incorporate modesty into a lot of the pieces. I wanted to pick outfits that genuinely went with the structure of the day. So on Eid, we have prayers in the morning which is why I went for a couple of maxi dresses and then a casual outfit because we usually do something with the kids, take them out to the park or a fun activity. Finally, I picked the suit as a more dressed-up outfit for dinner with my friends and close family members.”

A woman wearing a blue printed top and blue jeans.

“I think modesty depends on each person and it’s different for everyone. For me is just ensuring that I dress in line with my religion but also being fun, having colourful outfits and dressing up however feels appropriate.”

A woman wearing a blue suit.

“My favourite piece is the polka dot dress, I think it’s beautiful, the shape of it is incredible and it’s also very modest, versatile and you can dress it up or dress it down.”

A woman wearing a polka dot maxi dress.

“I look forward to spending time with my family and also having a reward after the difficult month of fasting. Every Muslim across the world is celebrating these three special days, so it’s a feeling like no other. I feel so united with my community.”

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